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Decentraland to Host Metaverse Fashion Week With Tommy Hilfiger, Dolce & Gabbana, Selfridges

Decentraland to Host Metaverse Fashion Week – Decentraland, a blockchain-based virtual world, has announced the start of a Metaverse Fashion Week, which will take place from March 24 to 27, 2022.

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According to the statement, the four-day metaverse fashion event will feature a huge number of well-known fashion brands such as Dolce & Gabbana, Selfridges, Tommy Hilfiger, Jacob & Co, and more.

The blockchain-based metaverse Decentraland will conduct a fashion week featuring a “all-star roster of digital catwalks” at the end of March. Decentraland announced on Thursday that the Metaverse Fashion Week will feature digital wearables, virtual runway displays, and afterparties in the virtual world.

Many well-known brands in the worldwide fashion business will be featured during Decentraland’s Metaverse Fashion Week.

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Vogue Arabia, Guo Pei, Dolce & Gabbana, Etro, Jacob & Co, Selfridges, Tommy Hilfiger, Paco Rabanne, Fewocious, Dundas, Cavalli, Hogan, Franck Muller, Garrett Leight, and The Fabricant will all make appearances during the four-day fashion extravaganza, according to Decentraland.

Participants in the fashion week will be able to gather at Decentraland’s newest district, the “Luxury Fashion District.” According to the Decentraland team, UNXD and Vogue Arabia will present the four-day event.

“Fashion and haute couture are not new to the metaverse,” said Sam Hamilton, the creative director of the Decentraland Foundation. “Since the advent of avatar wearables in 2020, Decentraland has been on the bleeding edge of unique and in-demand digital fashion.

Since then, designers have pushed the technical and artistic boundaries of Decentraland wearables, resulting in a thriving industry with over $1 million in avatar wearables sold last year.”

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The fashion extravaganza will begin with the inauguration of a metaverse store by London retailer Selfridges. During the launch of the Selfridges store, Paco Rabanne and Victor Vasarely will deliver a “immersive experience.” Dolce & Gabbana, Dundas, Etro, and other designers will walk down a futuristic runway in the heart of the event.

According to the statement, there will be a variety of metaverse fashion experiences, as well as unique “Decentraland Wearable drops” from Tribute Brand. In addition, Meta-Tokyo will have a pop-up museum featuring photographs by Amiaya, a fashion model and DJ.

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