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Thursday, June 1, 2023

Shanghai Metaverse Pilot Introduces Digital Services in 20 Urban Locations

Shanghai Metaverse Pilot Introduces Digital Services in 20 Urban Locations – Shanghai, China is moving swiftly to incorporate the metaverse into its citizens’ life. The Shanghai Municipal Commission of Economy and Informatization has recently announced a pilot program to transform 20 urban places into “major metaverse application scenarios” that will include digital technology in a variety of ways. This technology will be implemented across multiple social domains, including commercial operations, education, branding, and entertainment. The city expects that this will allow city facilities in these regions to provide citizens with smarter services.

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Ruijin Hospital will construct a VR (virtual reality) facility to audit patient rooms using metaverse representations, for instance, in the healthcare industry. In the same discipline, the Shanghai Eye and ENT Hospital established a metaverse diagnostic system that will enable physicians to treat patients using 3D scanning technology. The Oriental Pearl Tower, a landmark with a height of about a half-kilometer, will be one of the most prominent attractions to offer metaverse elements.

Using a VR-enabled application, guests will be able to soar above Shanghai’s business district from the broadcasting tower, which is a popular tourist attraction. Guo Yifeng, the general manager of the Shanghai Tower, stated that they hoped this new emphasis would help the recently restored tower attract more visitors. He stated: “We hope these new metaverse projects can enrich people’s visiting experience and make our online marketing more accessible and interesting.” 

Additionally, Nanjing Road is developing an online market that will accept the digital yuan, China’s CBDC, as payment (central bank digital currency). All of these initiatives are a part of a plan presented by the city in July of last year, in which Shanghai states its intention to become a $52 billion metaverse cluster by 2025 and outlines the various milestones it will need to attain. One of these goals is to incorporate digital elements into diverse activities and industries.


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