Samsung Launches ‘Space Tycoon’ Metaverse Experience – As part of this approach, large corporations are increasingly concentrating some of their efforts on building captivating metaverse-based worlds. The electronics company Samsung is introducing a metaverse world that was created as a component of the Roblox universe. Users will be able to take part in a space station that is gathering resources to create and manufacture Samsung products as part of the Space Tycoon experience.
Additionally, there will be a store in the virtual world where users can buy stuff for their avatars. A younger audience, who will have the chance to learn about the company and its goods, is the target demographic for this event.
People Also Read: Spain to Offer Grants for Metaverse Companies
Jinsoo Kim, executive vice president of Samsung Electronics’ Corporate Design Center, stated on Samsung Space Tycoon as follows:
“We wanted to provide a unique opportunity for our Gen Z customers to interact with Samsung products. We’ll continue showcasing material that gives our present and potential customers more meaningful and entertaining digital experiences.”
Samsung has been involved in a number of software projects with a gaming and entertainment focus. With key partners in the area, the company has been actively developing a number of projects. One of these is the NFT platform that was established in collaboration with the well-known NFT marketplace Nifty Gateway and would enable the platform to provide its NFTs via Samsung smart TVs.
The company has also invested in organizations whose main goal is to create platforms based on the metaverse. It participated in the Series A funding round for Doubleme, a metaverse firm with a base in Korea, in April. In the same line, the business opened its own store in January in Decentraland, one of the most well-known metaverses.
People Also Read: Former Tiktok Gaming Boss Launches Metao, a Blockchain Agnostic Gaming Company
The company, however, chose to concentrate on the software side of things and did not exhibit hardware specifically designed to support these experiences. Although the metaverse is frequently linked to virtual reality and augmented reality, some people are still unsure of what this notion actually entails.